MOMENT DETECTED

Your Content. The Right Moment. Every Screen.

MME detects real-world moments — weather, sport, news, culture — and instantly generates matched radio ads and social content. One platform, two channels, zero wasted impressions.

POP for the social media age — your content, matched to the moment, published while it matters.

Traditional Advertising Is Broken

Campaigns are planned months in advance, scheduled to slots, and broadcast to everyone regardless of context. There's no relevance, no responsiveness, and no proof it works.

Traditional Radio

  • Calendar-scheduled campaigns
  • No audience targeting
  • No performance tracking
  • Weeks of production lead time
  • One-size-fits-all creative
Slow & blind

Digital Advertising

  • Targeted but intrusive
  • Ad fatigue & banner blindness
  • Cookie deprecation killing targeting
  • No audio/broadcast reach
  • Siloed from radio budgets
Fragmented

MME

  • Moment-triggered in real-time
  • AI-matched to context & mood
  • Full performance tracking
  • Generated in seconds, not weeks
  • Radio + Social from one platform
Intelligent & unified

How MME Works

From real-world moment to broadcast-ready content in seconds — not weeks.

1

Detect

Real-time monitoring of weather events, sports results, breaking news, cultural trends, and traffic patterns across the UK.

2

Match

AI engine scores every moment against brand inventory — matching mood, relevance, territory, and audience fit in milliseconds.

3

Generate

Auto-create broadcast-ready radio ads with cloned brand voices, custom music, and SFX — plus platform-optimised social content.

4

Distribute

Push to radio playout systems for FM/DAB broadcast and simultaneously publish across social platforms — all in real-time.

Two Channels. One Platform.

MME is the only platform that bridges AI-powered moment marketing across radio broadcast and social media simultaneously.

MME Radio

AI-generated moment-ads for FM, DAB, and streaming radio. From moment detection to broadcast in seconds — with full brand voice cloning, music, and SFX.

  • Broadcast-ready AI ad generation
  • Brand voice cloning & audio kits
  • FM/DAB playout system integration
  • Streaming radio distribution
  • Per-ad performance tracking
Learn more

MME Social

Moment-matched social content atomised for every platform. Video, image, carousel, and stories — generated and published while the moment still matters.

  • Multi-platform content generation
  • TikTok, Reels, Stories, Carousel
  • Moment-matched creative AI
  • Automated publishing & scheduling
  • Cross-media with MME Radio
Learn more

The Media-Commerce Model

Performance-based, not slot-based. MME connects dealer inventory directly to radio audiences with full attribution tracking.

Dealer Inventory

ELLA network

Live vehicle stock & offers

MME Engine

AI matching

Moment + Brand + Creative

Radio Audience

Nation Radio

FM/DAB + streaming listeners

Performance

Tracked results

Calls, visits, conversions

A Market Ready for Disruption

The UK radio advertising market is massive, the audience is captive, and no one is doing what MME does.

£0m

UK radio advertising market

0m

Weekly UK radio listeners

0m

UK social media users

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Competitors bridging radio + social AI

First platform to bridge AI ad generation with FM/DAB broadcast

See It In Action

Real-world examples of moment marketing — from trigger to broadcast to tracked result.

Tadg Riordan Motors × Sunshine Radio

weather moment
1Moment Trigger

Sunny weekend forecast across Dublin

2MME Response

AI generates convertible promotion ad with dealer voice clone and upbeat music bed

3Result

3 test drive bookings within 2 hours of broadcast

What the Industry Is Saying

Leaders in radio and digital media on the future of moment marketing.

MME is the most exciting thing to happen to radio advertising in 20 years. It finally gives us the data and agility that digital has always had.

Neil Fox

Broadcaster & Media Personality

The ability to react to live moments and have a broadcast-ready ad within seconds — that changes everything for local radio.

Jason Bryant

Radio Industry Executive

Cross-media moment marketing is the future. MME makes it possible today.

Sean Ashmore

Digital Marketing Strategist

Ready to Revolutionise Your Advertising?

Join the first platform that bridges AI-powered content generation with FM/DAB broadcast and social media distribution.